STYLE. GROOMING. INSPIRATION. ADVICE.
INSPIRATION AND ADVICE
GOING FOR A DIP? THESE ARE THE SWIMWEAR STYLES TO BE SEEN IN
By Symone Keisha, 12 May 2025
Swim season is almost upon us, which means your swimwear game might need a little refresh. And this year, ASOS is going big on the looks – think standout co-ords in summer prints and trunks from key brands like River Island and Fred Perry. Whether its lazy days spent at your local lido or a Euro summer trip that made it out the group chat, we’ve got the guide on exactly what swimwear to be seen in this summer. Grab your flip flops (and the SPF) – let’s go.
CHOOSE CO-ORDS FOR THE POOL PARTY


Picture this: the sun’s shining, the vibes are good and your mates want to head out to *that* beach club, but you need a ‘fit to match the mood. There’s only one thing for the job and that’s a co-ord. It’s an easy throw-on-and-go option that instantly makes you look put together. This summer’s iterations are coming in hot with a big focus on print. You can keep it classic with a checkerboard print top left or opt for a pattern more abstract if you really want to stand out.
TAKE A TIMELESS PAIR TO THE BEACH AND BEYOND

Fred Perry swim shorts in light beige, £60
Prefer your swimwear on the versatile side? We’ve got the shorts for that. Proving that earthy tones can team well with almost every look, these Fred Perry shorts are just as good for a beach day as they are a day of city exploring (with a graphic t-shirt, of course). A swimwear rotation should always have a timeless pair of trunks that you can rely on season after season, and we’ve just found you the number one contender. You’re welcome.
WEAR LOUD PRINTS TO THE LIDO

Eye-catching swimwear is a major mood this season and the best way to ace it is with new-season prints and patterns. Stripes are a classic for a reason and ASOS DESIGN knows it – we’re living for these burgundy shorts with contrasting stripes because you can easily throw on a breezy linen shirt for a fresh daytime look with zero effort. If you want to take your print a step further, ASOS DESIGN have come through again with an all-over ornate floral print. You’ve got options!