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FASHION

OUR FAVE VIRAL PRODUCTS OF THE YEAR

Whew, what a YEAR it's been in the fashion + beauty world (cue: nostalgic dream sequence through 2023... ☁️ ) From the must-have adi sneakers to the MAC lipgloss that had the makeup girlies divided, here's a look back at the most-hyped prods of the year 🍒
Sol De Janiero spray

Sol de Janeiro Brazilian Crush Cheirosa 62 Perfume Mist 90ml, £22

If you didn't see an influencer spritzing Sol de Janeiro on your FYP, were you living under a 🪨? This one's a sweet mix with notes of vanilla, almond and salted caramel. It's basically summer in a bottle 🏖️
model wearing ballet flats

ASOS DESIGN Locus round ballet flats in beige, £15

Who'd have thought ballet flats would be reigning supreme come 2023? Well, we guess Miu Miu did since they kickstarted the trend, and we're not mad at it. Our inner schoolgirl/ballerina is screaming RN 🩰
flawless filter foundation

Charlotte Tilbury Hollywood Flawless Filter, £39

Let's be honest, Charlotte Tilbury has had its fair share of viral products (they're just that good!), but the Flawless Filter has been at the top of everyone's beauty wishlist this year. It probs has something to do with the incred skin-like finish that gives a glow like no other 😍
model wearing denim maxi skirt

NA-KD x Hanna Schonberg seam detail flowy denim maxi skirt in grey, £49

You can't speak on viral fashion moments of 2023 and not mention the ✨denim maxi skirt✨ Pair it with anything from knee-high boots to sneakers, she's a versatile queen. We just know this one is gonna make it's way into 2024 too.
oat cleansing balm

The INKEY List Oat Cleansing Balm 150ml, £12

The Oat Cleansing Balm is a double-cleansing holy grail and a staple for sensitive skin, melting makeup, SPF and day-to-day build-up in a flash. It makes sense why it's been added to the basket more times than we can count this year 🥣
model wearing adidas samba sneakers

adidas Originals Samba OG trainers in white and bright red, £90

I think we can fairly say adi takes the crown when it comes to 2023 It trainers, with the most-hyped being the Sambas ❤️‍🔥 The much-loved kicks have stolen the hearts of pretty much EV-ER-Y-ONE this year, and iconic collabs with Wales Bonner only add to the appeal.
mac squirt plumping gloss stick

MAC Squirt Plumping Gloss Stick- Simulation, £22

MAC may have had the makeup girlies divided with this drop, but numbers don't lie and these gorge plumping glosses have over 100 million views on TikTok 🤯 If you're still not convinced, try 'em for yourself – just remember to click and push the product up the tube, it's non-retractable!
bread hair oil

Pictures: ASOS

BREAD Kit 1 Wash Hair Set, £54

We LOVE a product that works on everyone, and BREAD's macadamia-oil was made for every hair type, from fine tresses to thick coils. Not only that, the candy-scented prod works as a body oil too, so you use it to smooth and nourish your skin 🍭

SHOP THE BEST OF 2023 Items