Men's GANT

Putting preppy style on the map, GANT started

Putting preppy style on the map, GANT started out making shirts back in 1949, before going on to help shape the collegiate-cool aesthetic sported on campus by 50s Harvard, Yale and Princeton undergrads. Putting a fresh spin on some of its most prized pieces, the brand is back with a new-season drop of button-down Oxford shirts, logo T-shirts and varsity-inspired hoodies and sweatshirts, alongside a range of accessories. Scroll the GANT at ASOS edit for our pick of its all-American icons.