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Say hello to Enki, your ASOS fashionbot. Enki can help you discover your style in a completely new way, as well as recommend products you might like. You can also send Enki a photo and it will use our Style Match technology to find you similar products. Win-win. We've got lots more planned for Enki in the future, but right now it's in beta – so please do send us any feedback you may have, as it will help shape the future of our new bot!


Enki bot is provided to you by ASOS.Com Limited (company number 3584121), a company registered in England and Wales. Our HQ is at Greater London House, Hampstead Road, London NW1 7FB (“ASOS”). 


By using Enki bot, you consent to the processing described in the Privacy Policy and you promise that all data provided by you is accurate and up to date.

At ASOS, we love being able to interact with and chat to you through social media, such as Facebook Messenger. We don’t control Facebook or how you set your profile privacy settings. Please check and set your privacy settings so that you understand and are comfortable with how your personal information on Facebook will be used.

Who can use Enki bot

You must be 13 years of age or older and have an active Facebook account to use Enki bot. If you are under the age of 13 please discontinue use of Enki bot immediately. You must be at least 18 years of age to be eligible for an ASOS account.

The Enki bot beta is meant for use in United Kingdom only. If you are not in the United Kingdom, please stop using Enki bot.

Access to Enki bot

ASOS does not provide the platform or equipment to access and use Enki bot. You may be charged fees by third parties for access and use of the Enki bot, including, but not limited to charges by your internet service provider or mobile data fees charged by your mobile network provider. ASOS is not responsible for such fees. Further, ASOS is not liable to you for any damages related to third party platform accessibility.

Intellectual Property, Software and Content

ASOS owns or has permission to use the intellectual property rights in the Enki bot and its content. These rights are protected around the world. All such rights are reserved.

You’re allowed to store Enki bot content only for your own personal use. You are not allowed to use any part of Enki bot for commercial purposes unless you have our express permission.

You aren’t allowed to use the ASOS logo or any ASOS brand or trade mark (or any marks which are colourably similar) without our express permission. 

Modification or Suspension of Enki bot

ASOS shall have the right in its absolute discretion at any time and without notice to modify or temporarily or permanently discontinue Enki bot or any part of Enki bot without notice to you. You agree that ASOS shall not be liable to you or any third party for any modification or discontinuance of Enki bot for any reason. If you are unhappy with any aspect of Enki bot, your sole and exclusive remedy is to cease using it.

These terms and our dealings with you are subject to English law and the exclusive jurisdiction of the English courts.