BEAUTY
ASOSERS RATE VIRAL BEAUTY
By Alice Doleman, 14 September 2023
Us ASOSers have seen it all when it comes to beauty. From the glazed-donut trend to espresso makeup, siren vibes, cold-girl makeup, strawberry makeup, the list goes on... We've also seen viral prods come and go, and we know how hard it is to decipher if they're *actually* any good 🕵️♀️ Enter: this Style Feed, where we asked five ASOSers to test different prods + trending aesthetics that we've seen EVERYWHERE. There'll be reviews on a new Bobbi Brown drop, The Beauty Crop, MAC and more. Stay tuned for the results 💋

GEORGINA, MIDWEIGHT CREATIVE
Seeing if skin tint's are worth the hype... Specifically, Bobbi Brown's *NEW* Vitamin Enriched Skin Tint, £38, in Medium 1 & 2.
'I've been seeing skin tints on all my scrolls ATM, and needed to get the 411 on whether they were any good. Turns out, they're EXACTLY as good as TikTok tells me. This just-dropped version from Bobbi Brown has the most gorgeous moisturising texture, glides onto your skin SO easily and doesn't hide any freckles. A win's a win. If you're a high-coverage person, this probs isn't for you, but if you're having a low-maintenance day and just want a slightly more evened-out skin tone, this is your gal.'

ALICE, JUNIOR EDITOR
Trying TikTok's new fave aesthetic: strawberry makeup. With the Blursh Press'd Blusher by Made By Mitchell, £20.
'While I'm not a fan of these edible trend names, I love Mrs Bieber's pared-back approach to makeup. Mostly because I'm lazy (lol 🫠). So, I love that this trend focuses on a few products. Mainly: eyebrow pencil, concealer, blush and gloss. I started with the Milkshake Press'd Blusher and it was so easy to apply. The dreamy pink shade was super pigmented, so I only needed a light layer, and it really lasted. I followed with dots of concealer, some faux freckles, lipstick and the See Right Thru gloss, which I'm OBSESSED with BTW – it looks like glass.'

MARY-ROSE, TALENT EXECUTIVE
Putting The Beauty Crop's Avocado Poreless Primer (£10) through its paces.
'The Beauty Crop is new to ASOS and I've been wanting to try it out for ageees. I've seen so much about the brand on my #FYP, so it had a lot to live up to. Thankfully, their Poreless Primer didn't disappoint. The tube's a tad small, sure, but I didn't actually need loads of it to feel like it had coated my face. My makeup sat so nicely on top of it, and I even went out after work still feeling fresh ✅ P.S. Thankfully, it didn't feel tacky – a primer no-no for me.'

ANNA, SENIOR SOCIAL MEDIA EXECUTIVE
Testing the *new* limited edition Sol de Janeiro After Hours Body Spray, £22 - ONLY available on ASOS.
'This is me just before I went out, and when I tell you the COMPLIMENTS I received on this spray. I felt like Riri (just kidding). But seriously, I'm super impressed by Sol's limited-edition newbie – no wonder it's everywhere ATM. It perfectly takes you from day-to-night, with top notes of midnight jasmine and amber wood. It's giving all-grown-up and mysterious over some of the other, sweeter scents."

Pictures: ASOS
JAZ, EDITOR
Finding out if the MAC Squirt Plumping Gloss Stick, £22, is *really* THAT product (& that hard to use - no shade, influencers 😉).
'One thing about me? I will have a glossy lip wherever I go, so when I saw this gloss-balm-hybrid, I knew I had to give it a try. The green colour was slightly intimidating at first, but it's actually SO sheer (colour theory, ppl 🖍️) and it glided on like butter – my lips instantly felt juicer, more nourished and plumper. Plus, despite being so balmy, it has incred staying power (the pic I took was after multiple hours of wear, several coffees and a KitKat). I can see it becoming a staple for those low-key liner/gloss moments and now want to try ALL the colours...'