When it comes to nailing your health and fitness goals, the tech experts behind US brand Fitbit believe that every step counts – literally. Taking a smart approach to keeping fit, its range of water-resistant smartwatches, activity trackers and fitness trackers help monitor your step count, heart rate, calorie intake and more, and can even store and play hundreds of songs, connect wirelessly to your headphones and sync text and app alerts from your phone. Shop our edit of women’s Fitbit watches at ASOS for our pick of the brand’s wearable tech, from the Fitbit Versa health and fitness smartwatch to the Fitbit Charge 3 advanced fitness tracker. Health and fitness kick? Completed it.