ASOS REWIND: THE BEST OF 2023

New Balance 530 trainers in white and grey, £100

Our first most-loved item of the year was…*drumroll*... the New Balance 530s in white and grey!!! We sold 58,873 pairs of these bbys proving the takeover of the dad trainer reigned supreme 👟 Honourable mention to Converse's Chuck Taylor platforms and New Balance 608s, coming in second and third!

NEOM Real Luxury Travel Sized Scented Candle, £19

The ASOS advent calendar was the holiday hero you went WILDDD for. Fair enough, coz it was a whopping 77% saving. Although festive season is coming to an end and the cal isn’t available anymore (sobs), you can still shop the individual goodies 🫧 We’re talking everything from the A-list Cetaphil moisturising lotion to Erborian's Multi-Perfecting Oil <3

The North Face 1996 Retro Nuptse down puffer jacket in black, £315

New Balance, Nike, adidas, Converse and The North Face were your top brands of the year 🏆 Uh-huh, their average global searches came to over 5.5 million! Whether you fell for a signature TNF puffer, a fresh pair of Air Force 1s or adi's Sambas, these are some epic highlights ❤️‍🔥

ASOS DESIGN Tall dad jean in mid blue, £32

Don't get us wrong, we love straight-leg joggers and cargos, but we understand why jeans took the crown this year with over 3.6 million searches. Trusty and reliable denim bits are a must-have in every season; from the ICONIC midi skirt to a timeless mid-wash straight jean that suits every occasion. We don't see them going away anytime soon 🔮

Charlotte Tilbury Hollywood Flawless Filter, £39

Surprise! Charlotte Tilbury was your most-search makeup brand and her viral Hollywood Flawless Filter was your most-loved makeup item of 2023! With the *glow from within* effect this stuff provides, we don't blame you. Aaaand, we have to shout-out the runner-up, too: the Laura Mercier's Translucent Setting Powder, AKA the influencer-approved 👸 of mattifying. Combine these two and you'll be serving nothing but FACE all 2024 💋