Men's Weekday

Noughties-born Weekday was founded with the k

Noughties-born Weekday was founded with the key elements of Scandi fashion at its core. Neutral, minimal but most importantly on-trend, the brand takes its inspiration from youth culture and the streets of Sweden to create everyday pieces that will replace your current line-up. Expect T-shirts, hoodies and jackets, ideal for layering your look to match the temps. Searching for jeans that pass the versatility test? Scroll our Weekday at ASOS edit for loose, slim and straight-fit styles in all the washes you expect. Complete your ensemble with one of the brand’s hats, sunglasses or necklaces and consider your look locked down.