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BEST OF ASOS

MEET THE ASOS DESIGN DENIM DROP

Stop what you're doing coz ASOS DESIGN has come in 🔥HOTTTT🔥 with a new denim drop designed to WOW. Time to prep your new-season wardrobe for a range filled to the brim with classic and trend-led styles in washes and fits for everyone 🤩 We've selected our fave four styles below – sit back and get ready to find your perf pair 👖
model wearing skinny jeans

THE BASIC SKINNY

Who said skinny jeans were over? 👀 Tell 'em ASOS DESIGN would like a word! Proving why they've been such a go-to over the years, the skinnies are a failsafe you know you can rely on for work AND play. And when they start from £20, you know it just makes sense 💸
model wearing straight leg jeans

THE 90s STRAIGHT

The 90s era has had a soft spot in our hearts for a while now, so ofc the 90s straight had to make it into our top four 🤪 With a mid-rise and non-stretch denim, it's giving ✨retro✨ 
model wearing cropped denim

THE EASY CROPPED

ICYDK, cropped jeans are a wardrobe essential and a denim collection isn't complete without the must-have pair. Enter ✨the easy cropped✨ Your answer to that effortless vibe that everyone is secretly striving for, these jeans offer a straight fit and a raw-edge hem for that extra something-something. That chef? He be kissing 👌
model wearing baggy boyfriend jeans

THE BAGGY BOYFRIEND

🙋‍♂️ For the ultimate 'I pinched my boyf's jeans' vibe, get yourself a pair of baggy boyfriends. Honestly, they fit like no other (that's that low-waist-loose-hip-straight-leg combo) and the non-stretch denim gives them a true authentic feel. Pair 'em with sneakers, mules, boots or whatevs – they're just that versatile! Bonus: they couldn't be more comfy 🙌

SHOP ASOS DESIGN DENIM Items