HERE’S WHAT WE’RE BUYING THIS FEBRUARY

By Ayis Stephen-Diver, 9 February 2026

Being the month of love, it would be off-brand not to treat yourself to some new pieces this February. And with all the newness on site, there’s no lack of elevated basics, cosy loungewear and box-fresh shoes to indulge in. But if the thought of spending hours browsing through endless styles fills you with dread, rest assured – we’ve done it all for you. Spruce up your wardrobe ahead of the seasonal transition with these five must-haves.

NO PROBLEMO CO-ORD

No Problemo logo sweatshirt & jogger co-ord in black, £234

Few brands have mastered everyday ease quite like No Problemo. Instead of constantly chasing the shiniest streetwear trends with overdone prints and obnoxious graphics, they lean into 90s minimalism. This all-black tracksuit is a stellar example: it’s clean, heavyweight and wearable – perfect for staying in or stepping out.

BIRKENSTOCK BOSTON CLOGS

Birkenstock Boston suede clogs in thyme khaki, £140

Nowadays, encountering someone who doesn’t own a pair of Birkenstock Bostons is like finding a needle in a haystack. This khaki iteration feels especially of-the-moment – an easy win for lovers of neutral shades and gorpcore. But let us warn you: Birkenstocks are addictive. Before you know it, you’ll have amassed an entire arsenal of these comfy clogs.

ASOS DESIGN WOOL-LOOK SUIT

ASOS DESIGN wool look skinny suit in brown, £120

Contrary to popular belief, the skinny suit isn’t exclusive to a 9-to-5 corporate job. With help from a neutral trio like this ASOS DESIGN set, you can make slim tailoring feel more considered than compulsory. The key? Borrow from old-school suiting trends to modernise the look – think blue or beige shirts, ties with personality or chunky loafers. This is the perfect look for a fancy date night or cold-weather wedding.

STORMMAX™ TRACK JACKET

ASOS DESIGN stormMAX™ water resistant hooded track jacket, £50

Unfamiliar with stormMAX™? It’s got the same minimalist design and unmatched utility as our breatheMAX™ range, but built for the outdoors. While the entire drop delivers across the board, this track jacket deserves special attention. It’s more robust than your average technical jacket, yet lighter than a parka – striking the ideal balance somewhere in between. With a water-resistant finish and adjustable details so you can fine-tune your comfort, it’s set to become your go-to layer.

ARKET BAGGY JEANS

Pictures: ASOS

ARKET Mist low rise baggy wide leg jeans in dusty light blue, £95

No modern wardrobe is truly complete without a dependable stack of baggy denim. From Jacob Elordi to A$AP Rocky and all of fashion’s leading men, relaxed jeans continue to crop up in their looks. ARKET approaches the silhouette with its stripped-back Nordic sensibilities – a lighter, slightly faded wash that feels both nostalgic and new at the same time. And when it comes to styling? The appeal of baggy denim is in its versatility – it pairs perfectly with almost everything.