Founded in 1998 by Manchester rave legends the Donnelly brothers, Gio Goi has always enjoyed a close relationship with the music scene. Find long and short sleeve printed tees in bold colour options and unique prints that all feature the label’s memorable branding. After cool top layers? Gio Goi’s outerwear includes lightweight parkas and overhead track-style jackets with urban appeal. For lazier days, hit up the brand’s sweats and hoodies edit in a choice of soft touch fabrics and slouchy silhouettes. Shop our full range of Gio Goi’s directional menswear that includes everything from jerseys to shirts.