INSPIRATION AND ADVICE
THE FISHERMAN AESTHETIC HAS US HOOKED
By Lizzie Griffin, 12 July 2025
If you’ve spent any time doomscrolling on TikTok lately, you’ll have seen an unwaivable trend that’s already taking over our wardrobes: the fisherman aesthetic. It’s like your coastal grandma’s eclectic cousin who’s got a thing for more colour, seashell charms and crochet. Any fashion girlie worth her salt will confirm: the trend is here to stay, and we're here to tell you what fisherman fashion actually involves.
WHAT IS FISHERMAN STYLE?
Looking back, traditional fishermen's clothes included boat shoes with rubber soles that provided extra traction on wet decks, hardy cable knits for warmth against cold seas and fisherman sandals, which were a breathable alternative for workers in warmer climes.
But what is the fisherman trend in 2025? Whilst function may have gone out the window, the key designs remain timeless. The evolution of the mood now sees traditional pieces styled with crochet sets, colourful stripes and fish prints. And thanks to runways like Miu Miu and Chloé SS25 leading the seashell revival, our accessories collection has never seen so much coastal charm. If you think you have some fisherman tendencies, then get to know the essentials to wear for summer (and beyond).
FISHERMAN SWEATERS

Pictures: ASOS
You and a fisherman-knit sweater? We ship it. The OG style icons were the fisherman themselves, so take note and opt for a classic cable-knit jumper as a foolproof option. Summer iterations, including buttermilk yellow, sleeveless silhouettes and fish motifs, will take things to the next level.
GET THE LOOK:
Stradivarius cable knit jumper in beige, £35.99
ARRANGE cable knit sleeveless jumper with tie detail in oatmeal, £65
ASOS DESIGN fisherman knit jumper in buttermilk yellow, £28
ASOS DESIGN knitted high neck jumper with abstract stitch detail in taupe, £45
SEA-INSPIRED TOPS

Pictures: ASOS
A key part of this year’s summer mood is graphic tees, and getting a fish-inspired style is one way to nail the aesthetic. Whether it’s a tin of sardines on a knitted tank or an oversized tee with lobsters swimming across it, this is your sign to jump aboard.
GET THE LOOK:
ASOS DESIGN knitted sardine tank top in ivory, £26
Miss Selfridge oversized sardine stripe back print graphic tee, £19.99
Miss Selfridge linen baby doll cami top co-ord in lobster print, £29.99
FISHERMAN SANDALS

Pictures: ASOS
No matter what the aesthetic is, sandals will always be an essential for summer. Either opt for something simple like a black or brown pair of classics, or use your creative style license to steer off the radar. Choose colourful jelly shoes or the viral red woven ballet flats if you’re feeling a little daring.
GET THE LOOK:
ASOS DESIGN Medley jelly fisherman flats in lilac, £14
ASOS DESIGN Monarch chunky fishermans in black, £32
FISHERMAN ACCESSORIES

Pictures: ASOS
You’ve got to have the accessories to match – whether it’s a boat trip, beach walk or just channelling a coastal look around the city. Romanticise the fisherman lifestyle with seashell-inspired jewellery and macramé bags that will hold it together (even when you can’t).
GET THE LOOK:
ASOS DESIGN ammonite crochet shell crossbody bag in neutral, £46
Timberland heritage noreen boat shoes in brown full grain leather, £180
ASOS DESIGN hair claw in starfish design in pink, £8
ASOS DESIGN premium hand woven macrame tote in rose, £62
COASTAL STYLES

Pictures: ASOS
Manifest your next European summer holiday with fisherman-friendly pieces. Add texture by styling your look with crochet must-haves and boat shoes. Plus, colourful deckchair stripes are a great way to nod to the trend without taking it too seriously. Grab these essentials and you’re plain sailing.
GET THE LOOK:
COLLUSION crochet open back top co-ord, £24.99
Wednesday's Girl wide leg striped trousers in white and green, £28
ASOS DESIGN textured crochet stitch vest top in stone, £26
ASOS DESIGN poplin cami mini dress co-ord in conversational print, £26