STYLING
MIMI WEBB IN PUMA MAYZE
By Steven Potter, 1 October 2022
Wanna know why pop’s newest up-and-coming star Mimi Webb is so cool (aside from the hit records and legions of fans, ofc)? Cos she took some time out of her busy North American tour to chat to us about the *new* PUMA Mayze sneaks! 👟 Scroll and get the the low-down on her rise to fame, her dream show, which festival is a the top of her bucket list and off-stage lewks that'll definitely bag the no1. spot.
Hi Mimi! Your Insta is full of amazing looks – how important is style to you on and off the stage?
When I’m wearing a look I love, it makes me feel confident. When I’m on stage and something fits me well, that’s when I can switch on the *star* vibes and really give it my best for the audience. Style is important in my day-to-day, too. I meet so many new people through my job, and having confidence in those circumstances is just as important.
What’s the difference between your everyday and main-stage looks?
It’s all about going glitzy, a bit more… out there. I want to make sure that when I step out on stage people are like, 'Wow, that’s a look.' Jewellery is a big thing too, it adds some spice to my day thing and elevates my stage look 💎
So, which PUMA Mayze colourway is your fave?
They’re all so comfy, but I’ve been wearing the black and white colourway the most. Altho, there’s a nude pair with a really cute stripe that I’ve brought on tour with me too.
How would you style the new sneaks?
They’re perfect for mixing with both sporty and cute outfits!
Tell us – how long have you been singing for exactly?
I started when I was about eight. I knew I wanted to be an artist, so when I finished my GCSEs, I went to music college and really focused on making this career work🎤
How would you describe your sound?
Very ballad-y and emotional, but with an upbeat fun vibe. I like taking the saddest stories and turning them into an energetic tune.
It’s a 'nice top and joggers' vibe. It's gotta be comfy, but I also wanna look cute.
Is there a dream venue you’d like to perform at?
I’d love to play at Madison Square Garden, but I think performing in a stadium – any stadium – would be absolutely incredible ✨
Was there a single moment where you realised your music career was taking off?
I think it’s when I dropped Good Without and I started seeing the crazy numbers on TikTok, and my fanbase grow 📈 I definitely had a sense that things were on the up from there.
Justin Bieber, he’s amazing. I know everyone loves him but yeah, he was incredible. I’ve also seen some other great artists, too – Post Malone and Ariana Grande stick out in my mind for sure.
What kind of gigs do you love the most?
As a fan it’s all about smaller gigs, but as a performer, I prefer playing bigger shows and at festivals. My fave as a fan was Coachella and my fave to perform was Boardmasters... Glastonbury is on the list for me next year, though ⛺️