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If there’s one thing guaranteed to make this month infinitely better, it’s this: IG-famous beauty brand Morphe has landed on ASOS! Expect all the best artistry palettes, high-performance brushes, HUGE collabs, oh, and a shiny-new skincare drop, too. Check out some of the brand’s buzziest picks below – February is already lookin’ a whole lot brighter 🤩🤩
Morphe brushes on ASOS


The LA-based brand started out in 2008 with the concept of making high-performance yet affordable makeup. Even today, if you mention “Morphe” to any makeup fan, the first thing that’ll spring to mind will probably be exactly that. We’re talking *every* kind of brush you can dream of: blending, buffing, highlighting... you name it. The best place to start? The Morphe Mua Life 20-Piece Brush Set.
Morphe palettes


If you want to know how good Morphe palettes are, just ask every makeup influencer. Fans include everyone from Sarah Ashcroft, who’s raved about their “amazing value and pigment”, to Jaclyn Hill, who collaborated with the brand to create an epic 35-shade palette. And yes, they’re seriously ’grammable but the professional pigments and staying power speak for themselves, too. Our top pick? Easy on the eyes, this epic Morphe 35C Everyday Chic Artistry Palette has a casual 35 matte and shimmer shades to keep you occupied at home.
Morphe Madison Beer


Known for some of the biggest collabs in the makeup world, Morphe works with influencers, artists and creatives who all share the brand’s passion for makeup, individuality and creativity. Top of our wishlist is the Fairy Tears highlighter, which comes courtesy of singer-songwriter (and ASOS Style Edit queen), Madison Beer, and the Morphe x Maddie Ziegler Cheek Lip Mousse and Gloss Duo Set.
Morphe 2 on ASOS


For a more minimal approach, the Morphe 2 line was created with TikTok stars Charli and Dixie D’Amelio. As well as skincare, Morphe 2 is all about achieving a low-key makeup vibe with same cutting-edge formulas minus the high pigment and bold colours. Think Happy Glaze lip glosses, tinted lip balms and lightweight brow gels to nail that no-makeup makeup look.
Morphe Skincare


First came brushes, then cosmetics and now... skincare! Designed to remove the guesswork when it comes to all things skin, Morphe’s line-up has all the high-tech ingredients you could wish for. That means easy-to-use skincare that helps your makeup work harder – a squalane-infused Lippie Lullaby Lip Mask to hydrate your lips pre-lipstick, a charcoal and clay peel-off mask to clear out pores and boost radiance (ft one of the collection’s key ingredients: aloe vera) and a Lil Pick Me Up 3-in-1 Face Mist to tone your skin, set your makeup or simply refresh your skin throughout the day.