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OK, so it's kinda hard to find a reason to buy a dress right now... but what better excuse than the ASOS Sale and a brand new year full of hopes and dreams? Below, we've found five absolute beauts from the sale to cop for less – as seen on some of our faves from the 'gram. And, if you can't find 'The One', check out 10 more perf choices in the carousel at the end. It's basically impossible NOT to find your new ❤️
Model wearing ASOS DESIGN Petite midi rib dress with cowl neck

Instagram: @cerecampbell

The cosy one

ASOS DESIGN Petite midi rib dress, now £28 (was £35)


If you haven't invested in a knitted midi this season, now is most definitely the time. It's peak lounging-around comfort with all the feels you get from dressing to leave the house, making it an all-round winner to see you through lockdown and beyond. Plus, it's Cere Campbell-approved.

Models wearing ASOS DESIGN high neck cut out strappy back tshirt mini dress in stone

Instagram: @kategasisters

The bodycon one

ASOS DESIGN cut-out-back mini dress, now £6 (was £15)


OK, so it might not be two for the price of one, but this one is 60% off. Bag yourself this sleek cut-out jersey dress for dressing-up days – you could say it has double the style power of any other bodycon you own – just look at sisters Grandy and Gratsi for proof.

Model wearing ASOS 4505 unisex over the head hoodie

Instagram: @delaneychilds

The slouchy one

ASOS 4505 unisex hoodie, now £16.85 (was £25)


If your plans for lockdown pt. 3 involve a lot (and we mean a lot) of comfort, this hoodie dress is for you. It might not be getting any face time with palm trees and sunsets any time soon, but it'll look good anywhere paired with knee-high boots and borg bags – just check out Delaney Childs – or styled with your best pair of joggers when the chill sets in.

Model wearing ASOS DESIGN Curve pleated floral mini dress with satin ring lace up detail

Instagram: @georgiabayliss

The one to buy now, wear later

ASOS DESIGN Curve pleated floral mini dress, now £55.25 (was £65)


If any dress has the power to transport you to a sunshine state of mind, it's this one. It's current status might be 'buy now, wear later' but, when the time to style it up comes, it'll be well worth the wait. Just add good hair, your fave Face + Body products and sandy toes à la Georgia Bayliss.

Model wearing ASOS DESIGN cut out strappy shirt mini dress with ruching in black

Instagram: @ama.peters

The out-out (in-in) one

ASOS DESIGN cut-out mini dress, now £15.75 (was £35)

Zoom parties? Kitchen cocktails? Date nights in? For all your special lockdown occasions, this dress is your gal. Pare it down with understated-yet-special gold jewellery, just like Ama Peters, and add a bag for all your must-carry accessories (or for playing pretend).