BRAND BUZZ: HOSBJERG

We all have our fave big brands, but there’s nothing quite like a new up-and-coming label to breathe some excitement into your line-up. And we’ve got just the ticket: Hosbjerg, the Danish fashion brand you need to know about. Check out the deets below, plus some highlights from their recent drop.

Founded in 2014 by former pro-badminton player Camilla Hosbjerg, the brand creates sporty, comfy designs with a 90s twist. The fresh-out-of-Copenhagen label is not the normal minimalist affair you might expect from a Scandi brand – its bold creations will actually bring a much-needed dose of colour to your look. We’re getting some serious California vibes from the collection – just check out that tee and denim slip dress 👆– both tapping into that surfer tie-dye mood that we're loving RN. 

For your new wear-everywhere jumpsuit, look no further than this beautiful blue number. It's perfect with trainers and a tee underneath, and just as cute with heels for when big nights out are back on the agenda. If you prefer something a little more low-key, this long-sleeve tee with the wavy graphic is ideal. Pair it with your fave denim shorts and flip flops for that laid-back Cali-girl look 🏄‍♀️