Skip to main content
your browser is not supported
To use ASOS, we recommend using the latest versions of Chrome, Firefox, Safari or Internet Explorer

INSPIRATION AND ADVICE

HOW TO WEAR PINK FOR SS19

By Eleanor Dunne, 16 July 2019

Pink is having a moment. It was all over the SS19 runways – think Prada, Marc Jacobs and Kenzo – it was a major player at the Oscars and the Met Gala, and it was the shade of choice for a plethora of street style stars at Paris Couture week. And we can’t help but wonder (in our Carrie Bradshaw voice): is pink the shade of 2019? And if so, how do you wear it without looking like an overgrown version of your five-year old self? The answer is here via five grown-up ways to try it now (courtesy of those previously mentioned couture-show pavements).
Cara Daur in a pink dress at Paris Couture Week | ASOS Style Feed

OK, we know we said we’d show you how to avoid looking like a five year-old – but a little bit of the girlish-ness can be a good thing, right? Especially when it comes in the form of Caroline Daur’s satin dress and its dramatic puffy sleeves. To make the 'fit feel a bit more adult, Caro added some gold chains, a Kenzo croc-effect bag and some oversized shades, while those black Louboutin barely-theres (literally) elevate it nicely. Who says pink can’t be sophisticated?
Leonie Hanna in a check pink blazer at Paris Couture Week | ASOS Style Feed

Picture:

Unless you’ve been hiding under a rock (or deleted your social media accounts), you’ll know that neon is one of the hottest colour spectrums of the summer. And while we’re all for a shocking-pink bodycon dress, shout-out goes to Leonie Hanne for doing it in a somewhat subtle way. Her heels bring out the fuchsia in her dreamy Balenciaga blazer and tie-dye Prada bag beautifully, while the black legging shorts and plain white top let the highlighter-pen hues really shine. Top marks.
Lisa Banholzer in Prada at Paris Couture Week | ASOS Style Feed

Speaking of SS19 Prada tie-dye, Lisa Banholzer fully invested in it for this bold co-ord look from the collection. And we’re taking notes – surfer prints are huge for the season, and they’re an artsy-cool way to try out some bold pink shades without going the whole hog. To finish, white mules and a sleek low bun ensure the look is less beach bum, more fash-hun.
Geraldine Boubl in a pink dress and trousers at Paris Couture Week | ASOS Style Feed

Minimalists, if you thought pink wasn’t for you, this look is here to prove you wrong. We believed the dress over the trousers look should be left firmly in the 90s until we saw this chic ensemble, as worn by designer Géraldine Boublil. The salmon colour, the belted waist, the cat-eye sunglasses – the whole get-up is simply divine. Really makes you rethink pink, right?
Nicole Richie in a white dress and pink heels at Paris Couture Week | ASOS Style Feed

Pictures: Getty

And finally, if you’re allergic to a full powder-pink get-up but you still want to dip your toes into the trend, Nicole Richie’s look will give you food for thought. Her metallic heels make her white dress that little bit more exciting, while a neon cat-eye would give any getup a futuristic touch. A vibe that's got us tickled pink, for sure.

SHOP THE STORY Items

WHAT DO YOU THINK OF THIS STORY?