If you didn't know about one of the hottest hair brands around, listen up. Pureology (baby of L'Oréal Paris, FYI) and its vegan range of dreamy sulphate-free products will take your coloured hair from limp to life. Here are four of the best on ASOS right now.
THIS BRAND WILL TRANSFORM YOUR HAIR
By Joanna Kyte, 30 August 2017
First up, a shampoo that guarantees to bring nothing but moisture to your dry locks. Pureology has come up with a clever little formula to leave your hair feeling fully hydrated and smelling of jojoba, green tea and sage. Nice.
Frizzy females, your time has come. Grab yourself a bottle of Pureology’s Smooth Perfection Conditioner – it removes excess oil with a blend of raspberry, jasmine and cocoa powder, which means that you can say holla to a way smoother style.
Sure, hair serums can be a little hit and miss, but this shine wonder from Pureology has got the treatment down. Use a couple of pumps to get your barnet to a detangled and more manageable state.
Pureology Hydrate Shine Max, £23.50
Some days call for a whole lot of extra attention, and that is where this masque comes into play. This dreamy formula deeply conditions and reduces breakage with a mixture of lavender, honey, peach and vanilla. Yes!