STYLE AND CULTURE

WE'VE TEAMED UP WITH MAKE FASHION CIRCULAR

By Spencer Cain, May 14, 2019

Let's just be honest: we care a lot about clothes — and that goes far beyond simply wearing them. Yes, there are few things quite as exciting as a freshly updated New In page, but it's crucial to remember the impact every fresh 'fit you rock has down the line. With that in mind, we've partnered with Make Fashion Circular, a collaboration between industry leaders in order to ensure a healthy textile economy that will ultimately benefit the environment. Solid, right?

The Make Fashion Circular #WearNext campaign's goal is to make sure New York City's clothes find a new life. Every year, 200 million pounds of clothing are landfilled in the tri-state area (seriously) — which can be radically reduced, and in turn create a situation where your old pieces are used to make new ones.

How can you get involved? Until June 9th, participating stores around the city will serve as drop-off points for the fashions of yesterday (just peep ASOS Insider Soouizz doing his part). Oh, and the good news is there are over 1,100 locations in the area, so pack up a bag and find the one nearest you here.