INSPIRATION AND ADVICE
CATWALK SHORTCUT: DECONSTRUCTED CAMO
By Steven Potter, 8 August 2019
It's true that we rarely go a season without camo rearing its well-concealed head on the runway. For the recent SS20 shows, designers took a whole new approach, proving that there is no limit to the power of one of our favourite prints. In a subversive move, it came across in bold hues and reworked patterns, totally at odds with the design’s traditional nature. If you’re into the look, the rule going forwards is simply: go loud or go home.
Valentino showcased the most vibrant variations of the forest-dwelling fave by combining a mash-up of suitably non-traditional colours. The result was a truly eye-watering but totally wearable finish. Is emergency orange on the up again? Maybe. Elsewhere, Dries Van Noten and Fendi stuck to the colour palette's old-school roots but differed in the pattern details. Florals made up the former's designs while the latter mashed up checks and palm-like prints, instead of the more traditional splodges.
Our very own ASOS Insider Ruddy shows here that bold camo looks lend themselves particularly well to a skater-led style, the key piece being that paint-flecked camo shirt. The thing about using so many bold colours is that the colour-matching opportunities shoot right up as well. Ruddy’s managed to offset the bolder theme with a long-sleeved tee and cargo-style denim, complementing the background and the highlights in the shirt. Extra points for the safari-style hat, too.
With a colour scheme this wild, it might be worth pulling out all the stops and going full co-ord for this trend. From a certified supergroup of the streetwear scene, Billionaire Boys Club – the collab effort of Pharrell Williams and BAPE's head honcho, Nigo – this fish-camo co-ord has got ‘Ibiza closing party’ written all over it. Alternatively, the shirt alone will see you bang on trend for the rest of the summer and well into next, making it a trend-driven investment piece of massive proportions. Genius.