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STYLE AND CULTURE

STYLISH CITY: SAN FRANCISCO

By Chris Sayer, 22 June 2018

Be it your starting line or finishing point, you’ve not done a once-in-a-lifetime Californian road trip right without a stop in San Francisco. And boy, does it have a case for the title of coolest city on your itinerary. A heady mix of legendary musical heritage, West Coast surfer chill, architectural icons, ground-breaking tech genius and gotta-cop brands by the bucket-load, here’s how to navigate the famously hilly and foggy super-city in style…
Stylish City: San Fransisco outfit | ASOS Style Feed

Picture: ASOS

Wear this

In a place where the long-haired hippie paddling for the same wave as you might be – probably is – a billionaire tech mogul, master the San Fran vibe with a look that slides somewhere between smart-casual and surfer-cool. Start with a short-sleeved shirt with a subtle all-over print, but throw it over a plain white tee for real out-of-office vibes. Go for a pair of mid-wash denim shorts held up with a bright shoelace belt, and round off your look with a bucket hat and oval sunglasses. On foot, opt for bold-but-banging leather sandals paired with crisp-white socks for the ultimate nod to SF’s historic Summer Of Love.

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