Not many compete with Kanye on giving love to their own label, but Joey Bada$$ sure came close last night, rocking a ‘fit full of Pro Era merch at the adidas NMD launch.
OUTFIT OF THE DAY
Outfit Of The Day #758
By Sam Higgins, 18 March 2016
Arriving at the event in London, Joey gave us a sartorial feast of both his own-label and the brand of the evening, adidas. Brooklyn’s own kept things simple as a base, pairing up a longline white tee with a black hoodie that sported a print of his own face. Under his hood, he popped on a simple black beanie and then threw on a limited edition khaki Pro Era bomber jacket, with the vibrant orange lining providing a nice contrast against the dark tone of his hoodie.
If you needed anymore evidence that tucking your socks in to your joggers is indeed a thing, then Joey was on hand, neatly overlapping the cuffs of his grey adidas equipment tracky bottoms with black Pro Era socks. As it was the launch of adidas’ latest sneaker, it was only right that Joey wore a pair of the grey NMD trainers to finish off his very brand-loyal look.