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Outfit of the day #676

When one of the biggest artists in the world dons one of the biggest streetwear brands in the world, the internet spirals into self-destruct mode, unable to cope with what they’ve witnessed. That’s exactly what happened when Kanye West was spotted rocking a Supreme tee while out shopping in Beverly Hills. 

outfit of the day #676

Picture: Splash

The image alone was enough to stir up rumours of a potential Yeezy x Supreme collab, but our eyes were drawn to Kanye’s outfit as a whole. Ye threw a typically oversized green plaid shacket over the black tee, leaving it unbuttoned to show off the famous box logo while also offering a chilled, understated feel. Apart from his woollen overshirt, the focus was on monochrome and minimalism – two things Kanye seems to nail time and time again.


His bottom half included staple black drop-crotch skinny jeans, but the focal point was Kanye’s feet, as the rapper sent sneakerheads across the globe into meltdown once more, donning what appeared to be custom Yeezy 750 Boosts. You don’t hear of a designer customising his own range very often, but Kanye seems to have had second thoughts about his kicks' distinctive strap and decided to show off the laces for once. It's a move that has been since coined ‘the Yeezy effect’ after fans took to social media to show they’ve replicated their idol’s ways.