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Meet the winners

This year’s Fashion Discovery winning brands each scoop £50,000 of investment, one-to-one mentoring from industry experts, and will be stocked on ASOS for at least two seasons. Plus the People’s Pick winner, voted for by you, will have their collection sold on ASOS for one season. So, drum roll please, here are the deserving three winners, coming soon to an ASOS near you…


Judges' winner: LYPH

Our champ seamlessly brings womenswear and menswear together


Judges' winner: Wesley Harriott

Emerging victorious, it's this London-based purveyor of multifunctional fashion


People's Pick winner: Desree Akorahson

Chosen by you, this 60s-inspired brand is set for big things

How we picked the winners

Step 1

After two rounds of applications spanning three months, we narrowed entrants down to the final 10.

Step 2

After mentoring events and meeting the judging panel, we chose two final winners, along with a third People’s Pick award, chosen by the public.

Step 3

The winners begin their ASOS mentoring while working with our retail team to produce their first collection sold on ASOS later this year.