Question: who hasn't longed for a unicorn mane of hair or silky soft mermaid skin? Well, now you can officially tick them off your hair and beauty bucket list because US label A Beautiful Life has got them covered, and it's just landed on ASOS. Founded by American husband-and-wife duo Tony and Jennifer Artur (who have been picking up expert know-how since they started working in the beauty biz in the late 90s), the brand started with a perfume oil called Smitten (adorbs) back in 2007 and has now grown to 15+ products. And ASOS is the only stockist in the UK to have the complete range. Oh yeah! We caught up with Tony to find out about his personal faves and the story behind their ridiculously cute packaging.