Now, we're not always down with cult, waiting-list-frenzy, everyone's-talking-about-it beauty buys, but Benefit’s latest launch, called They're Real Push-Up Eyeliner, might just be the best thing ever. Why? It's an intensely coloured black gel liner in a foolproof precision pen that's made of silicone, making super-detailed application eezee. This means you can master everything from 'invisible liner' in lash roots to a full-on Cleopatra swoop and everything in between. Beauty blog, Into The Gloss 'grammed a pic revealing the liner was so popular pre-launch that it had a waiting list (srsly!) and having tried it, let us tell you this: it's totally worth the hype.

Enter to win Benefit's They're Real Push-Up Eyeliner, here.

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