The medium beige colour brings out the fresh look of healthy skin.
This new colour creates a healthy, active-looking skin. It’s the ideal colour for women who love summer and the sun.
No cakey texture. Gives cool, sensuous skin.
Most high-SPF products contain a lot of sun-block powders to shield against damaging ultraviolet rays. This often results in a cakey complexion which sometimes gives a sallow and uneven appearance. Our new PAUL & JOE primer, however, uses transparent sun-block powder to bring out the natural skin tone of the wearer. With certain combinations of oils at the correct ratio, whiteness has been eliminated, like frosted glass becoming clear when it gets wet. For the liquid base, a beige tone that matches the skin has been selected. In synergy with the PAUL & JOE ‘Secret D’or’ ingredient that uses the luminosity of champagne gold pearls, the tone helps remove dullness naturally, make pores and roughness vanish and gives a cool, fresh and flawless complexion.
Applies smoothly and is super long-lasting
Contains carefully-selected natural plant extracts, such as hyaluronic acid and butcher’s broom extract for their strong moisturising effects and jojoba oil for its emollient effect. With these natural, floral ingredients, moisturising, soft barriers protect the skin from dryness. The tightly adhered, makeup layer will last all day long.
Protects the skin from UV rays. Supple makeup layer lasts all day
Contains enhanced sun-block ingredients, with SPF40 and PA++ to protect the skin from UV rays. It contains nine natural plant extracts, such as cellulose powder and baby mint extract, as active ingredients. Adsorbs sebum and inhibits the production of excess sebum, to prevent shiny skin that results from makeup coming off. Wearers maintain a cool, sensuous complexion all day long.