‘Fun. Printed. Flamboyant. Kawaii. Punk’ is how London-based brand Typical Freaks describe its energetic and bold collections. Seun Ade-Onojobi and Sonia Xiao, the duo behind the label, came up with the name after being heckled on the bus for their colourful style. They now proudly create standout styles with hand-painted and graffiti-like prints in cute, candy colours. Designs to get you noticed.
We’re designing for someone subversive, genderless, confident, [who] doesn't take themselves too seriously and is free and open-minded.