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Stepping out after a secret gig in 2007, Kate Moss ditched her ubiquitous second-skin jeans in favour of something new: cult US label J Brand’s Love Story flares. Ever since, the style-set has been hooked.
Their coveted ‘Houlihans’ caused a fashion frenzy last year, while their wide strides and mid-rise styles can always be spotted at any hip celeb party. This season their new ‘Haute Hues’ collection of exploding bright jeans is already spicing up all the hottest wardrobes across the globe. Boost your denim credentials and follow suit.
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